Thursday, 13 September 2012

Looking for hard work and low pay? Be a freelance writer.

I am appalled.  I just spoke with a potential client who had invited me to get in touch. He had heard great things about me and my work and had lots of work he was desperate to push my way.  I wrote to him as soon as I could and told him a bit about me, what I do and how we could develop a working relationship. All very professional.

Before contacting him, I looked at his site and current marketing materials both to get a feel for his business and make sure that I was able to work with it. Great! This was a successful entrepreneur with a successful business in a niche I have a great interest and lots of experience in.

His overriding concern was 'how much'?

I told him, offering a variety of options with differing price structures.

It transpires he has been using the services of writers on a well known site where they charge around £5 less commission (so £4) per task, and this was his benchmark. I think we can all work out what I'm talking about here but I refuse to promote them in my blog. "But they're just rubbish. I can't use them".

Sadly, we've gone our separate ways.  There was no way I was going to write website content for him for five pound a pop and there was no way he was going to buy web content from me at £35 per pop. There was just no room for middle ground. No opportunity to educate or manage expectations.  Some people want cheap then complain when they get it.

Whilst this is an extreme example of how these sites have managed to change how people perceive value in the online writing world, it is actually very common for potential clients to, and I love this American freelance phrase, 'nickel and dime' you.  I hate being nickel and dimed and now that I'm more established, refuse to fall victim to it.  Know your worth without being arrogant and those serious about quality work will pay your prices without question.


Post a Comment

Twitter Updates

    Follow me on Twitter